The Honor of Kings Invitational 2024 Season 2 concluded at Sunway Velocity Mall in Kuala Lumpur, Malaysia on July 7th. Marking a significant event in esports. This tournament, crucial for qualifying into the ongoing Esports World Cup 2024, set new viewership records within the game, underlining its global ambitions.
Teams from around the world competed for a prize pool of $300,000 and eight spots in the Riyadh cross-event. After intense competition spanning approximately ten days, LGD Gaming MY emerged victorious, securing $100,000 by defeating Team Secret in a thrilling Grand Final.
The event achieved a peak viewership of 241.2K during a Showmatch between Team Honor and Team Kings. Making it the most-watched Honor of Kings tournament ever, surpassing previous records by an impressive 301%. This success reflects the significant investments by TiMi Studio Group and Tencent Games in the 2024 esports scene. Aiming to expand the game’s global and regional presence.
With $15 million invested in the current competitive season, the tournament spotlighted various levels of competition, from grassroots to professional. Demonstrating its popularity across international audiences. The event’s popularity was underscored by its success in reaching 1.9 million hours watched and an average of 45.2 thousand viewers over 42 hours of broadcasting.
In terms of viewership, English emerged as the second most popular language at the tournament, signaling the game’s growing international appeal beyond its traditional markets. Platforms like Facebook and TikTok played significant roles in broadcasting the event, contributing to substantial increases in viewer engagement and watch time.
Looking ahead, with more global tournaments scheduled, such as the Honor of Kings Invitational Midseason 2024 at EWC 2024, expectations are high for further record-breaking performances, highlighting the game’s ascendance in the competitive gaming landscape.
